Accessibility Statement
The Bartenbach Werbemittel GmbH & Co. KG is committed to making its website accessible. The legal basis is the Accessibility Strengthening Act (BFSG) and the Barrier-Free Information Technology Ordinance (BITV 2.0).
Our Service
The website is an e-commerce online shop in the B2C sector. Through the shop, consumers can select, configure, and order products in the areas of promotional items, merchandise, and campaign products.
The service includes in particular product presentation, provision of product information, selection and ordering options, shopping cart and checkout functions, as well as contact and service options related to the ordering process.
Accessibility features of our website
The accessibility requirements under BFSG are based on the following legal frameworks:
- Accessibility Strengthening Act (BFSG)
- Ordinance on accessibility requirements for products and services under the BFSG (BFSGV)
- Web Content Accessibility Guidelines (WCAG)
According to these legal frameworks, our website must comply with four principles of accessibility:
Perceivability
As many users as possible should be able to perceive the information and functions of our online shop.
Operability
As many users as possible should be able to operate the functions of our online shop.
Understandability
Content and functions should be designed to be as clear, understandable, and comprehensible as possible.
Robustness
Content should be compatible with assistive technologies such as screen readers or magnification software.
Implementation of accessibility in our online shop
Perceivability
Information is designed to be as perceivable as possible. This includes readable font sizes, well-structured content, and a clear visual presentation of product information, navigation elements, and forms.
Operability
Core functions of the online shop should also be usable via keyboard. Content is structured with headings and subheadings and a logical page structure to support navigation.
Understandability
We strive to use clear and understandable language in product information, navigation, form fields, and checkout instructions so that processes are easy to follow for as many users as possible.
Robustness
Our website is designed to be compatible with assistive technologies. This includes screen readers and magnification software. Content is provided in a way that allows access through different methods.
Compliance status
This website is currently partially compliant with the requirements of the BFSG in conjunction with BITV 2.0. The requirements are based on Web Content Accessibility Guidelines (WCAG 2.1), conformance level AA.
Non-accessible content
The following content is currently not fully accessible:
- Alternative texts: Not all images and graphics include complete or meaningful alt texts.
- PDF documents: Some embedded PDFs are not fully accessible.
- Keyboard accessibility: Certain navigation and interactive elements are not fully operable via keyboard.
- Contrast ratios: Some design elements do not meet minimum contrast requirements.
- New windows or tabs: Links opening new windows or tabs are not consistently marked.
- Heading structure: Semantic heading structure is not fully consistent.
- External content: Embedded content (e.g. videos, maps, external services) may not be fully accessible and is partly outside our control.
- Link labels: Some links are not sufficiently descriptive.
- Focus indicator: Not all interactive elements have a visible keyboard focus indicator.
- Semantics: Some areas lack proper semantic markup for clear content structure.
- Forms and checkout process: Some form fields and steps in the ordering process may not be fully accessible.
Feedback and contact
If you notice any accessibility issues, please contact:
Bartenbach Werbemittel GmbH & Co. KG
Kaufmannshof 1
55120 Mainz
Phone: +49 6131 9070-444
Email: info@bartenbach.de
Enforcement procedure
If you do not receive a satisfactory response within a reasonable time, you may contact:
Joint Market Surveillance Body of the Federal States for Accessibility of Products and Services (MLBF)
c/o Ministry of Labour, Social Affairs, Health and Equality of Saxony-Anhalt
Postbox 39 11 55
39135 Magdeburg
Phone: 0391 567 4530
Email: MLBF@ms.sachsen-anhalt.de
Creation of this statement
This statement was created on 26 June 2025 and is based on a self-assessment.